Online dictionary Internet terms
and words defined
Website terms and internet definitions. Terms and
definitions of the most commonly used words and wording on the internet
today. Computer skills training and terms for computer related topics.
Definitions of computer Information Technology related information
and definitions.
Terms A-C
ONLINE TERMS
DEFINITIONS
.AVI -File the shows audio
and visual images. Most movies are in .avi Played with avi
player
Affiliate Programs -Usually pay percentage
or commissions to sell their products. Many forms of affiliate
programs are available. It’s beneficial to both buyers and
sellers.
ASCII -American Standard Code for Information
Interchange
Auto responder--Automatic email response
program. You send an email and automatically you get a response
back.
ad blocking - the blocking of Web advertisements,
typically the image in graphical Web advertisements.
B2B (Business-to-Business)Provides information
exchange and other services between businesses.
Banner ads-Banner ads are graphical advertisements
seen on a web page.
Broadband (high speed) access-High speed
Internet access.
Browser-A program that interprets HTML and other
scripting languages. Internet Explorer and Netscape are both example
of browsers. You install them on your computer and when your computer
connects o the internet they translate the information from the
Web Pages into a format that your computer can interpret.
Bulletin board (BBS Bulletin Board Service)-Area
on the web where people can post information and share messages.
Also known as a forum.
banner blindness - the tendency of web
visitors to ignore banner ads, even when banners contain
information visitors are actively looking for.
buzzword - a trendy word or phrase that
is used more to impress than explain.
banner ad - a graphical web advertising
unit, typically measuring 468 pixels wide and 60 pixels
tall (i.e. 468x60).
beyond the banner - online advertising
not involving standard GIF and JPEG banner ads.
button ad - a graphical advertising unit,
smaller than a banner ad.
cookie - information stored on a user's
computer by a Web site so preferences are remembered on
future requests.
click-through - the process of clicking through an online
advertisement to the advertiser's destination.
click-through rate (CTR) - The average number of
click-through per hundred ad impressions, expressed as a percentage.
conversion rate - the percentage of visitors who take a
desired action.
cost-per-action (CPA) - online advertising
payment model in which payment is based solely on qualifying
actions such as sales or registrations.
cost-per-click (CPC) - the cost or cost-equivalent
paid per click-through.
CPM - cost per thousand impressions.
customer acquisition cost - the cost associated with acquiring
a new customer.
Cache-Storing your information on your hard disk.
Your computer will store all kinds of information that is used regularly
so it doesn't’t always have to load it.
CFM-Banner advertising term cost per thousand
impressions
CGI Common Gateway Interface
CGI scripts are used by Web servers to
dynamically interact with the user. These are written in
a number of programming languages including java, perl and
C. Ex. When you fill out a form on a web page this is then
sent through the CGI script.
Chat room-Allows users who are connected
to a certain website to communicate with each other.
Client-In any client/server system, the
software requesting services or information from the server
When two computers interact with each other the computer
requesting the information is known as a client and the
computer which gives the information is the host. When you
log onto the internet you are a client computer and the
web sites you visit are on the servers which is the host
computer
Client-side-Client side is anything that
is done on your local computer. The web site sits on the
sever side and your computer is on the client-side.
Cookie-When you visit a web page it can
place this small text file on your computer. This is used
by the server to identify you. Each time you enter the web
page it looks to see if the cookie is on your computer.
It can only be accessed by the site that wrote the cookie.
Ex. If you fill out information in a website, it can store
that information in the cookie so that you don’t always
have to fill out the same information.
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